Lauren Stafford-Webb & Jean-Michel Hoffman, SoFi
Consumer research has primarily been the task of the insights team for ages. But can it be done without an insights team? What does the future of our industry look like if more companies move in that direction? Lauren Stafford-Webb (CMO of SoFi) and Jean-Michel Hoffman (VP of Brand Marketing at SoFi) have thoughts on this subject to share.